New Yankees radio voice Dave Sims sets record straight with Howard Stern on his catchphrase
“Hey now, Howard!”
You might want to check again where Dave Sims got the inspiration for his signature catchphrase.
While famed SiriusXM shock jock Howard Stern took an interest in the new Yankees radio broadcaster’s catchphrase during his show on Wednesday — presumably believing that it was an ode to “The King of All Media” — Sims jumped on social media Thursday to set the record straight.
While Sims, 72, is officially a week into the regular season calling Yankees games, his “Hey now!” call is one he has been known for since his announcing Mariners games on TV from 2007-24.
However, Stern, 71, just caught wind of it this week and brought it up on his show.
Stern has often used the phrase as a tribute to “The Larry Sanders Show,” an old HBO sitcom that aired from 1992-98.
“There’s a guy who announces for Major League Baseball, Dave Sims. Whenever someone hits a home run now, he says, ‘Hey now,’” Stern said before going into his own appreciation for “The Larry Sanders Show” and then playing a clip of Sims’ call.
Stern was informed by one of his show staffers that Sims had been usign the phrase before coming to New York.
Stern then said Sims should add a well-known Stern-ism — that would probably be not safe for work — to his calls.
“If he could add Howard Stern’s penis, we would enjoy that too. ‘Howard Stern’s penis!” Sterns added. “Whatever, we love ‘Hey now’ so much. And so we welcome Dave Sims to the Yankees, because anybody who says ‘Hey now’ has got to be a great guy, right?”
Well, Sims caught wind of the clip and had some fun with it in a video he posted to his X account where he explained the inspiration for “Hey now!”
“The ‘Hey now!’ I got it from a Frank Sinatra song. I appreciate your interest and everything,” a smiling Sims said. “What you talked about on your program the other day, just want to touch base with you. Part of the influence — I know Garry Shandling (creator of ‘The Larry Sanders Show’) was part of the influence, but I got it from a Sinatra song. ‘Got the World on a String’ 1932 Harold Arlen, Ted Koehler written for Cotton Club. A whole ‘nother story, but thanks a lot.
“Appreciate the interest.”
The likely reference from the song comes around the 1:54 mark of the Sinatra classic and would be fitting, considering the connection the Yankees have with “The Chairman of the Board” and his music, which is played win or lose after home games.
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